Cala Ratjada is a resort that is overwhelmingly popular with German tourists, with a lot of British and some French aswell. Frequented by families and groups of young singles, the resort is one of those rare destinations that seems to suit both equally, with entertainment day and night.

The atmosphere changes dramatically in winter, when it becomes popular with the older generation seeking winter sunshine. The accommodation is generally modern, 3- and 4-star hotels, around 40 in total. Some 1- and 2-star choices, and a handful of aparthotels. Several varieties of beaches are present in the area with options of coarse, pale golden sand, often covered in pine needles. The main town beach, Son Moll, is a short stretch of sand backed by a busy promenade. It gets very crowded and noisy, and shelves steeply. Cala Gat, just 50 yds long and 25 yds wide, is fringed by pine trees and rocks; steps lead down to a concrete terrace with a small cafe and music. Its clear waters become rocky very quickly and shelve steeply. Round the peninsula is Cala Agulla, a narrow ½-ml swathe backed by pine woods and dunes; it has 4 small cafes/snack bars, plus sun loungers and parasols. The beach shelves gently over large rocky areas.

Shopping in Cala Ratjada provides wall-to-wall tourist shops although it is more of a day-time diversion rather than a serious shopping opportunity. There are plenty of outlets selling supplies from food to suntan lotion. Basketry and palm-weaving are local traditions. There is a weekly Saturday market at Plaça del Pins. General activities in the area tend to include mainly beach activities, strolling along the promenade. Horse riding, Tennis, Golf, Hiking (high hills with views). The tourist office has a programme of events and activities.

By night there area an overwhelming choice of bars, discos and beer gardens catering to a large number of groups of drinking singles who often don't go home until breakfast time. Some venues are sophisticated, some charge an entrance fee and almost all have outdoor terraces. Cocktail bars along the water's edge. Local dancing. Occasional classical concerts in the parish church. Popular excursions include a trip to the Capdepera (medieval castle), Es Claper des Gegants prehistoric settlement (full day), cave exploring, March Gardens (a parkland with 60 sculptures) including some by Henry Moore and Auguste Rodin. Tourist office arranges a programme of activities.

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